The professional's guide to financial services marketing : bite-sized insights for creating effective approaches /
By: Nagdeman, Jay
Material type:
BookPublisher: Hoboken, N.J. : Wiley, c2009.Description: xxv, 260 p. : ill ; 24 cm.ISBN: 9780470410790 (cloth); 0470410795 (cloth)Subject(s): Financial services industry -- MarketingDDC classification: 332.1068/8 Online resources: Location Map
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 332.10688 NA PR (Browse shelf) | Available | T0039369 |
Total holds: 0
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| 332.10688 FA MA Marketing financial services / | 332.10688 HA FI Financial services marketing / | 332.10688 HA ND Handbook on corporate governance in financial institutions | 332.10688 NA PR The professional's guide to financial services marketing : | 332.10688 RO UT The Routledge companion to financial services management | 332.1090511 BE MA Masters of the universe, slaves of the market | 332.10917 AZ AR The Arab world facing the challenge of the new millenium / |
Includes bibliographical references and index.