Effective advertising : understanding when, how, and why advertising works /
By: Tellis, Gerard J
Material type:![](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 659.1 TE EF (Browse shelf) | Available | T0020584 |
Total holds: 0
Includes bibliographical references and index.