Marketing strategy : planning and implementation
By: Walker, Orville C
Title By: Boyd, Harper W
Material type: BookPublisher: Chicago : Irwin, 1995.Edition: 2nd.ed.Description: Book.ISBN: 0256136920Program: MARK935Subject(s): Marketing -- Strategy | Marketing -- ManagementDDC classification: 658.83 WA MAItem type | Home library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 658.83 WA MA (Browse shelf) | Available | T0012332 |
Total holds: 0
, Shelving location: Main Collection Close shelf browser
658.83 QU MA Marketing research / | 658.83 SM FU Fundamentals of marketing research / | 658.83 TU MA Marketing research : measurement & method. | 658.83 WA MA Marketing strategy : | 658.83 ZI EX Exploring marketing research / | 658.83028 BR MA Marketing scales handbook : the top 20 multi-item measures used in consumer research | 658.83028 BR MA Marketing scales handbook : the top 20 multi-item measures used in consumer research |
MARK935