The business and marketing environment /
By: Palmer, Adrian
Title By: Hartley, Bob
Material type:
BookPublisher: London, McGraw-Hill, 1999.Edition: 3rd ed.Description: xv, 413 p. : ill. ; 24 cm.ISBN: 0077094948Subject(s): Marketing | Export marketing | Organisational effectiveness | Marketing research
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.8 PA BU (Browse shelf) | Available | T0018028 |
Total holds: 0
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| 658.8 OC EL Electronic marketing : theory and practice for the 21st century / | 658.8 OR GA Organizing marketing and sales : | 658.8 OX FO The Oxford handbook of strategic sales and sales management / | 658.8 PA BU The business and marketing environment / | 658.8 PA CO Contemporary issues in marketing and consumer behaviour | 658.8 PA ES The essence of services marketing / | 658.8 PA IN Introduction to marketing : theory and practice / |
Includes bibliographical references and indexes.