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1.
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 AA BR.

2.
Building strong brands / David A Aaker. by
Material type: Text Text; Format: regular print
Publication details: London : Pocket Books, 2010
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.827 AA BU, ...

3.
Brandscendence : three essential elements of enduring brands / Kevin A. Clark. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, IL : Dearborn Trade Pub., c2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 CL BR.

4.
Building strong brands / David A. Aaker. by
Material type: Text Text; Format: regular print
Publication details: London : Simon & Schuster, 2002
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 AA BU.

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