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1.
Value-based marketing : marketing strategies for corporate growth and shareholder value Peter Doyle by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, England ; Hoboken, NJ : John Wiley & Sons, c2008
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.8 DO VA, ...

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3.
Marketing management and strategy / Peter Doyle and Phil Stern. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Financial Times Prentice Hall, 2006
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 DO MA.

4.
Marketing management and strategy / Peter Doyle. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Pearson Education, 2001
Availability: Items available for loan: University of Wollongong in Dubai (3)Call number: 658.8 DO MA, ...

5.
Value-based marketing : marketing strategies for corporate growth and shareholder value / Peter Doyle. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester ; New York : Wiley, c2000
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 DO VA.

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