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1.
The breakaway brand : how great brands stand out / Francis J. Kelly III, Barry Silverstein. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2005
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 KE BR.

2.
Business to business Internet marketing : seven proven strategies for increasing profits through Internet direct marketing / Barry Silverstein. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gulf Breeze, FL : Maxiumum Press, c2002
Availability: Items available for loan: University of Wollongong in Dubai (2)Call number: 658.84 SI BU, ...

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