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Digital branding : a complete step-by-step guide to strategy, tactics and measurement Daniel Rowles

by Rowles, Daniel.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, c2018Other title: Digital branding : a complete step by step guide to strategy, tactics and measurement.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.82702854678 RO DI.

Financial management for technology start-ups : a handbook for growth Alnoor Bhimani

by Bhimani, Alnoor.

Publisher: London : Kogan Page, c2017Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.15 BH FI.

Branding inside out : internal branding in theory and practice Edited by Nicholas Ind

by Ind, Nicholas [Edited by].

Material type: book Book Publisher: London : Kogan Page, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.314 BR AN.

The fluid consumer : next generation growth and branding in the digital age Teo Correia

by Correia, Teo.

Material type: book Book Publisher: London : Kogan Page ; c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.827 CO FL.

Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising Daniel Rowles

by Rowles, Daniel.

Edition: 2nd ed.Material type: book Book Publisher: New York : Kogan Page, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 RO MO.

Native advertising : the essential guide Dale Lovell

by Lovell, Dale.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 659.1 LO NA.

A practitioner's guide to account-based marketing : accelerating growth in strategic accounts Bev Burgess, Dave Munn

by Burgess, Bev | Munn, Dave.

Material type: book Book Publisher: New York : Kogan Page, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.804 BU PR.

Enterprise change management : how to prepare your organization for continuous change David Miller, Audra Proctor

by Miller, David, 1951 April 28 | Proctor, Audra.

Publisher: Philadelphia, PA Kogan Page, c2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.406 MI EN.

How to create a coaching culture : a practical introduction / Gillian Jones and Ro Gorell

by Jones, Gillian | Gorell, Ro.

Edition: 2nd ed.Material type: book Book Publisher: London : Kogan Page, c2018Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.3124 JO HO.

B2B marketing strategy : differentiate, develop and deliver lasting customer engagement Heidi Taylor

by Taylor, Heidi.

Material type: book Book Publisher: London : Kogan Page. c2018Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.804 TA BT.

Myths of work : the stereotypes and assumptions holding your organization back Ian Macrae and Adrian Furnham

by Macrae, Ian | Furnham, Adrian.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Kogan Page, c2018Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.314 MA MY.

Retail and digital banking : principles and practice / John Henderson

by Henderson, John, 1968-.

Material type: book Book Publisher: London : Kogan Page, 2019Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 332.1 HE RE.

Armstrong's handbook of strategic human resource management Michael Armstrong

by Armstrong, Michael, 1928- | Armstrong, Michael, 1928-.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London ; Kogan Page, c2011Other title: Strategic human resource management.Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.301 AR AR.

Humanity works : merging technologies and people for the workforce of the future Alexandra Levit

by Levit, Alexandra, 1976-.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: United Kingdom : Kogan page, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.4092 LE HU.

The leadership lab : understanding leadership in the 21st century Chris Lewis and Pippa Malmgren

by Lewis, Chris, 1961- | Malmgren, Philippa.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : New York : Kogan Page, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.4092 LE LE.

The post-truth business : how to rebuild brand authenticity in a distrusting world Sean Pillot de Chenecey

by Pillot de Chenecey, Sean.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London, United Kingdom : Kogan Page, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.827 PI PO.

Great answers to tough interview questions Martin John Yate

by Yate, Martin John.

Edition: 10th ed. Publisher: London : Kogan Page, c2017Online access: Location Map Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 650.144 YA GR.

Digital marketing strategy : an integrated approach to online marketing Simon Kingsnorth

by Kingsnorth, Simon.

Edition: 2nd ed.Material type: book Book Publisher: London : Kogan Page Ltd., c2019Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Tardis 658.872 KI DI.

Supply chain disruption : aligning business strategy and supply chain tactics Steve O'Sullivan

by O'Sullivan, Steve.

Publisher: New York : Kogan Page Ltd, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.7 OS SU.

Leading procurement strategy : driving value through the supply chain Carlos Mena, Remko van Hoek, Martin Christopher

by Mena, Carlos | Hoek, Remko I. van | Christopher, Martin.

Edition: 2nd ed.Material type: book Book Publisher: London, United Kingdom : Kogan Page Ltd, c2018Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.72 ME LE.

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