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The handbook of mobile market research : tools and techniques for market researchers Ray Poynter, Navin Williams, Sue York
by Poynter, Ray | Williams, Navin, 1972- | York, Sue, 1968-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Chichester, West Sussex, U.K. : John Wiley and Sons, Inc., 2014Online access: Cover image Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 PO HA.
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Artificial intelligence for marketing : practical applications / Jim Sterne
by Sterne, Jim, 1955-. Material type: Book Publisher: Hoboken, New Jersey : John Wiley & Sons, c2017Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.80028563 ST AR.
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Game-based marketing : inspire customer loyalty through rewards, challenges, and contests / Gabe Zichermann and Joselin Linder
by Zichermann, Gabe, 1974- | Linder, Joselin. Material type: Book Publisher: Hoboken, N.J. : John Wiley & Sons, c2010Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.812 ZI GA.
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Marketing performance : how marketers drive profitable growth / Thomas Bauer ... [et al.]
by Bauer, Thomas | Freundt, Tjark | Gordon, Jonathan | Perrey, Jesko | Spillecke, Dennis. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: West Sussex : John Wiley, c2016Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 PE MA.
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Social media metrics : how to measure and optimize your marketing investment Jim Sterne
by Sterne, Jim, 1955-. Material type: Book Publisher: Hoboken, N.J. : John Wiley, c2010Online access: eBook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 ST SO.
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Social media for business : foolproof tips to help you promote your business or your brand Linda Coles
by Coles, Linda. Publisher: Melbourne : John wiley & Sons, c2018Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 CO SO.
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The social media bible : tactics, tools & strategies for business success Lon Safko
by Safko, Lon. Edition: 3rd ed.Material type: Book Publisher: Hoboken, N.J. : John Wiley & Sons, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.872 SA SO.
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Global marketing management Masaaki Kotabe, Kristiaan Helsen
by Kotabe, Masaaki | Helsen, Kristiaan. Edition: 7th ed.Material type: Book Publisher: Hoboken, N.J. : John Wiley & Sons, c2017Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.84 KO GL.
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The online millionaire : strategies for building a web-based empire on eBay and beyond Amy Joyner
by Joyner, Amy. Material type: Book Publisher: Hoboken, N.J. : John Wiley, c2007Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.87 JO ON.
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