Running across Europe : the rise and size of one of the largest sport markets Edited by Jeroen Scheerder, Koen Breedveld, Julie Borgers
Material type: TextPublication details: New York : Palgrave Macmillan, c2015.Description: xxix, 268 p. : maps, ill. ; 22 cmISBN:- 9781137446367
- 613.7172094 RU NN
Item type | Current library | Call number | Status | Notes | Date due | Barcode | |
---|---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 613.7172094 RU NN (Browse shelf(Opens below)) | Available | June2019 | T0062627 |
Includes bibliographical references and index.
Analyzing in-depth data from 11 European countries, this collection explores the rise of the European running market, the reasons, and motives for running, and the most important players in the field. The volume sets out policy challenges and marketing possibilities and addresses issues of participation, cost, and health.
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