Media ethics : cases and moral reasoning / Clifford G. Christians ...[et al.].
Material type: TextPublication details: Boston : Pearson, c2012.Edition: 9th edDescription: xvii, 310 p. ; 26 cmISBN:- 9780205029044
- 0205029043
- 170
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 170 CH ME (Browse shelf(Opens below)) | Available | T0047878 |
Includes index.
dia Ethics: Cases and Moral Reasoning, Ninth Edition challenges readers to think analytically about ethical situations in mass communication by using original case studies and commentaries about real-life media experiences. This book facilitates and enhances ethical awareness by providing a comprehensive introduction to the theoretical principles of ethical philosophies. Media Ethics introduces the Potter Box (which uses four dimensions of moral analysis: definitions, values, principles and loyalties) to provide a framework for exploring the important steps in moral reasoning and analyzing the cases that follow. Focusing on a wide spectrum of ethical issues facing media practitioners, the cases in this new Ninth Edition include the most recent issues in journalism, broadcasting, advertising, public relations and entertainment.
MMC912
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