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Disciplined entrepreneurship : 24 steps to a successful startup Bill Aulet; illustrations by Marius Ursache

By: Contributor(s): Material type: TextTextPublication details: New Jersey : John Wiley, c2013.Description: xvi, 272 p. : ill. ; 22 cmISBN:
  • 9781118692288
  • 9781118720813 (epub)
  • 9781118720882 (pdf)
  • 9781118720875 ( mobipocket)
Subject(s): DDC classification:
  • 658.11 AU DI
Online resources: Summary: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special ' they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: -Why the "F" word ' focus ' is crucial to a startup's success -Common obstacles that entrepreneurs face ' and how to overcome them -How to use innovation to stand out in the crowd ' it's not just about technology Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.
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Holdings
Item type Current library Call number Status Notes Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.11 AU DI (Browse shelf(Opens below)) Available April 2018 T0058258

Includes index.

24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren't born with something special ' they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: -Why the "F" word ' focus ' is crucial to a startup's success -Common obstacles that entrepreneurs face ' and how to overcome them -How to use innovation to stand out in the crowd ' it's not just about technology Whether you're a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.

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