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1.
Relationship marketing : a consumer experience approach / Steve Baron, Tony Conway, Gary C. Warnaby. by Series: SAGE advanced marketing series
Material type: Text Text; Format: regular print
Publication details: Los Angeles ; London : SAGE, c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.812 BA RE.

2.
Services marketing : text and cases / Steve Baron, Kim Harris, Toni Hilton. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Basingstoke, Hampshire, UK ; New York : Palgrave Macmillan, 2009
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 BA SE.

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