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Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration / Ed Catmull, President of Pixar and Disney Animation, with Amy Wallace.

By: Contributor(s): Material type: TextTextPublication details: New York : Random House, 2014.Edition: 1st edDescription: xvi, 340 p. : ill. (some col.) ; 25 cmISBN:
  • 9780593070109
  • 0812993012
Other title:
  • Creativity, Incorporated
Subject(s): DDC classification:
  • 658.4/0714 23
LOC classification:
  • HD53 .C394 2014
Summary: "In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture"--Provided by publisher.
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.40714 CA CR (Browse shelf(Opens below)) Available T0050727

Pub Weekly, January 2014

"In 1986, Ed Catmull co-founded Pixar, a modest start-up with an immodest goal: to make the first-ever computer animated movie. Nine years later, Pixar released Toy Story, which went on to revolutionize the industry, gross $360 million, and establish Pixar as one of the most successful, innovative, and emulated companies on earth. This book details how Catmull built an enduring creative culture"--Provided by publisher.

Includes index.

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Pub Weekly

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