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Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods / Bob E. Hayes.

By: Material type: TextTextPublication details: Milwaukee, Wis. : ASQ Quality Press, 2008.Edition: 3rd edDescription: xxiii, 287 p. : ill ; 24 cmISBN:
  • 9780873897433
  • 0873897439
Subject(s): DDC classification:
  • 658.8/12 22
LOC classification:
  • HF5415.335 .H39 2008
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.812 HA ME (Browse shelf(Opens below)) Available T0035161

Includes bibliographical references (p. 275-280) and index.

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