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1.
Brand breakout : how emerging market brands will go global Nirmalya Kumar, Jan-Benedict E. M. Steenkamp by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hampshire : Palgrave Macmillan, c2015
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.827 KU BR.

2.
India inside : the emerging innovation challenge to the West / Nirmalya Kumar, Phanish Puranam. by
Material type: Text Text
Publication details: Boston, Mass. : Harvard Business Review Press, c2012
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 338.0640954 KU IN.

3.
Marketing as strategy : understanding the CEO's agenda for driving growth and innovation / Nirmalya Kumar ; [foreword by Philip Kotler]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Harvard Business School Press, c2004
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 KU MA.

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