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1.
Game-based marketing : inspire customer loyalty through rewards, challenges, and contests / Gabe Zichermann and Joselin Linder by
Material type: Text Text
Publication details: Hoboken, N.J. : John Wiley & Sons, c2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.812 ZI GA.

2.
The gamification revolution : how leaders leverage game mechanics to crush the competition / by Gabe Zichermann, Joselin Linder. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : London : McGraw-Hill Professional ; McGraw-Hill [distributor], 2013
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.4012 ZI GA.

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