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1.
Marketing theory : a student text edited by Michael J. Baker & Michael Saren by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : Sage, c2016
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 MA RK.

2.
Marketing graffiti : the view from the street Michael Saren by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Routledge, 2016
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 SA MA.

3.
The marketing pathfinder : key concepts and cases for marketing strategy and decision making David Stewart and Michael Saren by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Chichester, West Sussex, United Kingdom : Wiley, 2014
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.802 ST MA.

4.
Marketing theory : a student text / edited by Michael J. Baker & Michael Saren. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, 2010
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.8 MA RK.

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