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Results of search for 'au:"Trout, Jack."'
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Authors
Ries, Al
(1)
Trout, Jack
(2)
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REGULAR
(2)
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Main Collection
(2)
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Brand name products
(1)
Competition
(1)
Positioning (Adverti...
(1)
Success in business
(1)
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1.
Big brands, big trouble : lessons learned the hard way /
Jack Trout.
by
Trout, Jack
Material type:
Text
Publication details:
New York :
John Wiley & Sons,
c2001
Availability:
Items available for loan:
University of Wollongong in Dubai
(2)
Call number:
658.8 TR BI, ..
.
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2.
Positioning : the battle for your mind /
Al Ries, Jack Trout.
by
Ries, Al
Trout, Jack
Material type:
Text
Publication details:
New York ; London :
McGraw-Hill,
c2001
Availability:
Items available for loan:
University of Wollongong in Dubai
(1)
Call number:
659.1 RI PO
.
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Pages