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An Explanatory study on the role played by product and service factors in influencing the purchase of life insurance polocies in Malaysia / Prakash Vel. by
Material type: Text Text
Publication details: Dubai : UOWD Research Committee, 2007
Online resources:
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 368.300973 VE EX.

2.
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Role played by distribution and communication strategies in the marketing of innovations / Arijit Sikdar, Prakash Vel. by Series: Working paper series : Management, Marketing, Business ; WP63/2007
Material type: Text Text; Format: regular print
Publication details: Dubai : UOWD Research Committee, 2007
Availability: Items available for loan: University of Wollongong in Dubai (1)Call number: 658.514 SI RO.

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