UOWD Library

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Qualitative consumer & marketing research / Robert V. Kozinets, Eileen Fischer, Russell W. Belk.

by Kozinets, Robert V, 1964- | Fischer, Eileen, 1959- | Belk, Russell W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : SAGE Publications Ltd , 2013Other title: Qualitative consumer and marketing research..Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 KO QU.

Marketing communications / John Egan.

by Egan, John.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Thousand Oakes, CA : SAGE Publications Ltd, 2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 EG MA.

Marketing communications management : analysis, planning, implementation / Paul Copley

by Copley, Paul.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE Publications Ltd, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.802 CO MA.

Global marketing : practical insights & international perspectives Carlyle Farrell

by Farrell, Carlyle.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : Sage Publications Ltd, c2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.84 FA GL.

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