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Effectuation : elements of entrepreneurial expertise / Saras D. Sarasvathy.

By: Material type: TextTextSeries: New horizons in entrepreneurshipPublication details: Northampton, MA : Edward Elgar, c2008.Description: xxii, 368 p. : ill ; 24 cmISBN:
  • 9781848445727
Subject(s): Summary: Effectuation is an approach for entrepreneurs where logic and insight are used to convert problems into opportunities. Sarasvathy (U. of Virginia) had developed the idea of effectuation by observing the successes of 27 entrepreneurs and noting how each individual converted "as if" circumstances into "even if" ones. Written for entrepreneurs, this book will also serve as a useful reference for students of economics, business and behavioral science.
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Holdings
Item type Current library Call number Status Date due Barcode
REGULAR University of Wollongong in Dubai Main Collection 658.421 SA EF (Browse shelf(Opens below)) Available T0037110

Includes bibliographical references (p. 323-350) and index.

Effectuation is an approach for entrepreneurs where logic and insight are used to convert problems into opportunities. Sarasvathy (U. of Virginia) had developed the idea of effectuation by observing the successes of 27 entrepreneurs and noting how each individual converted "as if" circumstances into "even if" ones. Written for entrepreneurs, this book will also serve as a useful reference for students of economics, business and behavioral science.

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