Qualitative media analysis / David L. Altheide, Christopher J. Schneider.
Material type: TextSeries: Qualitative research methods ; v. 38Publication details: Los Angeles : Sage Publications, c2013.Edition: 2nd edDescription: xiii, 150 p. : ill. ; 22 cmISBN:- 9781452230054 (pbk. : acid-free paper)
- 302.23072
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
REGULAR | University of Wollongong in Dubai Main Collection | 302.23072 AL QU (Browse shelf(Opens below)) | Available | T0024648 |
Includes bibliographical references (p. 139-146) and index.
"In order to prepare a successful research project, a qualitative researcher often must consult media documents of various types. Authors David L. Altheide and Christopher J. Schneider show readers how to obtain, categorize, and analyze these different media documents in this entry in the Qualitative Research Methods series. They look at traditional primary documents such as newspapers and magazines but also at more recent forms--television newscasts and cyberspace. The use of student examples of research protocols makes this book a useful primer in deriving meaning from the bombardment of media documents a qualitative researcher faces.".
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