Filak, Vincent F.
Dynamics of media writing : adapt and connect / Vincent F. Filak - 2nd ed. - Thousand Oaks, California : CQ Press, a division of Sage Publications, Inc., c2019. - xxiii, 268 p. : ill. ; 24 cm.
This fully updated Second Edition of Dynamics of Media Writing helps you learn transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today’s media writers must adapt their message to each specific media format in order to successfully connect with their audience.
9781506381466
2017051833
Mass media--Authorship--Handbooks, manuals, etc.
Journalism
808.0663 FI DY
Dynamics of media writing : adapt and connect / Vincent F. Filak - 2nd ed. - Thousand Oaks, California : CQ Press, a division of Sage Publications, Inc., c2019. - xxiii, 268 p. : ill. ; 24 cm.
This fully updated Second Edition of Dynamics of Media Writing helps you learn transferable skills that can be applied across all media platforms—from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today’s media writers must adapt their message to each specific media format in order to successfully connect with their audience.
9781506381466
2017051833
Mass media--Authorship--Handbooks, manuals, etc.
Journalism
808.0663 FI DY