Reedy, Joel.
Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo. - 2nd ed. - Mason, Ohio : Thomson/South-Western, c2004. - xx, 570 p. : ill ; 28 cm.
Includes bibliographical references and index.
0324175957
2002112211
Telemarketing.
Internet marketing.
HF5415.1265 / .R44 2004
658.8/72
Electronic marketing : integrating electronic resources into the marketing process / Joel Reedy, Shauna Schullo. - 2nd ed. - Mason, Ohio : Thomson/South-Western, c2004. - xx, 570 p. : ill ; 28 cm.
Includes bibliographical references and index.
0324175957
2002112211
Telemarketing.
Internet marketing.
HF5415.1265 / .R44 2004
658.8/72