McColl-Kennedy, Janet R.
Marketing : concepts and strategies / Janet R. McColl-Kennedy, Geoffrey Kiel, Robert F. Lusch, Virginia N. Lusch. - South Melbourne : Thomas Nelson, 1992. - viii, 712 p.
0170077403
Marketing.
Marketing : concepts and strategies / Janet R. McColl-Kennedy, Geoffrey Kiel, Robert F. Lusch, Virginia N. Lusch. - South Melbourne : Thomas Nelson, 1992. - viii, 712 p.
0170077403
Marketing.