International marketing / (Record no. 13559)
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000 -LEADER | |
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fixed length control field | 00760cam a2200253u 4500 |
PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | ta |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 090512s2009 ||||||||||||||||||||eng|u |
INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780071288385 |
DATE AND TIME OF LATEST TRANSACTION | |
control field | 20170126095029.0 |
CONTROL NUMBER | |
control field | 31540 |
CONTROL NUMBER IDENTIFIER | |
control field | UOWD |
MAIN ENTRY--PERSONAL NAME | |
Personal name | Cateora, Philip R. |
TITLE STATEMENT | |
Title | International marketing / |
Statement of responsibility, etc. | Philip R. Cateora, Mary C. Gilly, John L. Graham. |
EDITION STATEMENT | |
Edition statement | 14th ed. |
PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | McGraw-Hill Irwin, |
Date of publication, distribution, etc. | c2009. |
PHYSICAL DESCRIPTION | |
Extent | xxxi, 711 p. : |
Other physical details | ill. (chiefly col.), maps ; |
Dimensions | 29 cm. |
GENERAL NOTE | |
General note | Includes bibliographical references and indexes. |
STUDY PROGRAM INFORMATION NOTE | |
Program name | TBS982 MARK343 |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Export marketing. |
SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | International business enterprises. |
ADDED ENTRY--PERSONAL NAME | |
Personal name | Gilly, Mary C. |
ADDED ENTRY--PERSONAL NAME | |
Personal name | Graham, John L. |
ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | REGULAR |
Date last seen | Total checkouts | Total renewals | Full call number | Barcode | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price |
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06/02/2025 | 4 | 3 | 658.848 CA IN | T0036323 | 31/01/2025 | 40.84 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 12/05/2009 | AMAUK | 40.84 | ||||
26/01/2017 | 658.848 CA IN | T0036326 | 40.84 | 26/01/2017 | 3 DAY LOAN | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | 3 day loan | 12/05/2009 | AMAUK | 40.84 | |||||||
03/03/2019 | 1 | 658.848 CA IN | T0043471 | 17/02/2019 | 0.00 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 06/09/2011 | Donation | 0.00 |