The king of Madison Avenue : (Record no. 15103)

000 -LEADER
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PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780230100367
DATE AND TIME OF LATEST TRANSACTION
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CONTROL NUMBER
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CONTROL NUMBER IDENTIFIER
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MAIN ENTRY--PERSONAL NAME
Personal name Roman, Kenneth.
TITLE STATEMENT
Title The king of Madison Avenue :
Remainder of title David Ogilvy and the making of modern advertising /
Statement of responsibility, etc Kenneth Roman.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Palgrave Macmillan,
Date of publication, distribution, etc 2009.
PHYSICAL DESCRIPTION
Extent xiv, 282 p. :
Other physical details ill ;
Dimensions 23 cm.
GENERAL NOTE
General note Includes bibliographical references (p. [249]-271) and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising executives
Geographic subdivision United States
Form subdivision Biography.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising agencies
Geographic subdivision United States
General subdivision History
Chronological subdivision 20th century.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
Geographic subdivision United States
General subdivision History
Chronological subdivision 20th century.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2010-12-06 Kinokuniya 659.092 RO KI T0040574 2017-01-26 78.00 2017-01-26 REGULAR

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