INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780071220941 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Call number |
. |
MAIN ENTRY--PERSONAL NAME |
Authors |
Katz, Jerome A. |
TITLE STATEMENT |
Title |
Entrepreneurial small business / |
Statement of responsibility, etc |
Jerome A. Katz, Richard P. Green. |
EDITION STATEMENT |
Edition |
3rd ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
New York : |
Publisher |
McGraw-Hill Higher/Irwin, |
Date |
c2011. |
PHYSICAL DESCRIPTION |
Extent |
1 v. (various pagings) : |
Other Details |
col. ill ; |
Size |
29 cm. |
GENERAL NOTE |
General note |
Includes bibliographical references and indexes. |
SUMMARY |
Summary |
Entrepreneurial Small Business (ESB)provides students with a clear vision of small business as it really is today. It focuses on the distinctive nature of small businesses that students might actually start versus high growth firms. The goal of the companies described in this textbook is personal independence with financial security; not market dominance with extreme wealth. Traditional beliefs and models in small business are discussed, as well as the latest findings and best practices from academic and consulting arenas.Katz and Greenrecognize the distinction between entrepreneurs who aim to start the successor to Amazon.com and the pizza place around the corner. They discuss the challenges facing entrepreneurs, while keeping focused on the small businesses students plan to start. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Small business |
General |
Management. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
New business enterprises |
General |
Management. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Entrepreneurship. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Management and Business Studies. |
ADDED ENTRY |
Name |
Green, Richard P. |
ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://uowd.box.com/s/6igcfsas55nbj6zxnvmpsy7oar439agv |
Public note |
Location Map |
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ADDED ENTRY |
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62922 |