UOWD Library

Global marketing : (Record no. 16579)

000 -LEADER
fixed length control field 00761cam a22002778a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100308s2011 enk 000 0 eng
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273726227
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .H65 2010
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/4
Edition number 22
SYSTEM CONTROL NUMBER
System control number (IMchF)fol13070342
SYSTEM CONTROL NUMBER
System control number (UOWD)13840
SYSTEM CONTROL NUMBER
System control number (UOWD)16800
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095440.0
CONTROL NUMBER
control field 34744
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc Svend Hollensen.
EDITION STATEMENT
Edition statement 5th ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, England ;
-- New York :
Name of publisher, distributor, etc Pearson,
Date of publication, distribution, etc 2011.
PROJECTED PUBLICATION DATE
Projected publication date 1007
PHYSICAL DESCRIPTION
Extent xliii, 756 p. :
Other physical details ill. ;
Dimensions 26 cm.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
Form subdivision Case studies.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2011-04-04 AMAUK 1 658.84 HO GL T0041588 2017-08-07 2017-08-05 34.74 2017-01-26 REGULAR

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