Socialnomics : (Record no. 17538)

INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470638842
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 330.9
MAIN ENTRY--PERSONAL NAME
Authors Qualman, Erik,
Dates 1972-
TITLE STATEMENT
Title Socialnomics :
Subtitle how social media transforms the way we live and do business /
Statement of responsibility, etc Erik Qualman.
EDITION STATEMENT
Edition Rev. and updated [ed.].
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Hoboken, NJ :
Publisher Wiley,
Date c2011.
PHYSICAL DESCRIPTION
Extent xxiii, 296 p. ;
Size 23 cm.
SUMMARY
Summary Examines the influence of social media, including YouTube, Twitter, and Facebook, on the nature of business, covering changes to communication, marketing strategies, branding, and more, with an analysis of how businesses can market products and reach customers more efficiently in the future.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Internet marketing.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Social media.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Social networks.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Electronic commerce.
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://uowd.box.com/s/0ir0ubwal24hklzdjezt3nvqivsmtlf5
Public note Location Map
MAIN ENTRY--PERSONAL NAME
-- 46956
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 1603
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 877
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 5602
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 1605
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 2011-08-29 Kinokuniya 330.9 QU SO T0043440 2017-01-26 73.00 2017-01-26 REGULAR

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