Sage brief guide to marketing ethics. (Record no. 18753)

LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011006041
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781412995146 (pbk. : acid-free paper)
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 174/.4
TITLE STATEMENT
Title Sage brief guide to marketing ethics.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Los Angeles :
Publisher SAGE,
Date c2012.
PHYSICAL DESCRIPTION
Extent viii, 218 p. ;
Size 23 cm.
GENERAL NOTE
General note "Consumer rights, product liability, ethical issues in pricing, cross-cultural consumer marketing, green marketing, cause-related marketing, marketing to children, and more"--Cover.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Marketing
General Moral and ethical aspects.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Business ethics.
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://uowd.box.com/s/n8y450al2ckngb55mj94i0499dltaz12
Public note Location Map
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 41870
SUBJECT ADDED ENTRY--TOPICAL TERM
-- 1122
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 2012-05-08 Friendship bookshop 174.4 SA GE T0044713 2017-01-26 93.00 2017-01-26 REGULAR

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