Consumer behaviour : (Record no. 20125)

000 -LEADER
fixed length control field 01737cam a2200337Ka 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120308s2013 xna 001 0 eng d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781442553583
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1442553588
SYSTEM CONTROL NUMBER
System control number (OCoLC)781576396
CATALOGING SOURCE
Original cataloging agency AU@
Language of cataloging eng
Transcribing agency AU@
AUTHENTICATION CODE
Authentication code anuc
GEOGRAPHIC AREA CODE
Geographic area code u-at---
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
Edition number 23
-- 658.8342/91
SYSTEM CONTROL NUMBER
System control number (AuCNLKIN)000050137567
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095917.0
CONTROL NUMBER
control field 52726
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Solomon, Michael R.
TITLE STATEMENT
Title Consumer behaviour :
Remainder of title buying, having, being /
Statement of responsibility, etc Michael R. Solomon, Rebekah Russell-Bennett, Josephine Previte.
EDITION STATEMENT
Edition statement 3rd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Frenchs Forest, N.S.W. :
Name of publisher, distributor, etc Pearson Australia,
Date of publication, distribution, etc 2013.
PHYSICAL DESCRIPTION
Extent xix, 532 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
GENERAL NOTE
General note Previous ed.: 2010.
GENERAL NOTE
General note Includes index.
SUMMARY, ETC.
Summary, etc Consumer behaviour is more than buying things; it also embraces the study of how having (or not having) things affects our lives and how possessions influence the way we feel about ourselves and each other - our state of being. This book is presented in a contemporary framework based around the buying, having and being model and in an Australasian context. Students will be engaged and excited by the most current research, real-world examples, global coverage, managerial applications and ethical examples to cover all facets of consumer behaviour. With new coverage of Personality and incorporating real consumer data, Consumer Behaviour is fresh, relevant and up-to-date. It provides students with the best possible introduction to this fascinating discipline.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision Australia.
ADDED ENTRY--PERSONAL NAME
Personal name Russell-Bennett, Rebekah.
ADDED ENTRY--PERSONAL NAME
Personal name Previte, Josephine.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2013-04-15 COOP 3 1 658.8342 SO CO T0046536 2019-09-22 2019-08-03 148.79 2017-01-26 REGULAR

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