Essentials of services marketing / (Record no. 20158)

000 -LEADER
fixed length control field 00882cam a2200289 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121009s2012 si a b 001 0 eng d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810686185
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9810686188
SYSTEM CONTROL NUMBER
System control number (OCoLC)800267684
CATALOGING SOURCE
Original cataloging agency SINTU
Transcribing agency SINTU
Modifying agency QCQU
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 513/2012
-- 658.8/599
SYSTEM CONTROL NUMBER
System control number (AuCNLKIN)000050015039
DATE AND TIME OF LATEST TRANSACTION
control field 20170126095920.0
CONTROL NUMBER
control field 52759
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Wirtz, Jochen.
TITLE STATEMENT
Title Essentials of services marketing /
Statement of responsibility, etc Jochen Wirtz, Patricia Chew, Christopher Lovelock.
EDITION STATEMENT
Edition statement 2nd ed.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore :
Name of publisher, distributor, etc Pearson Education South Asia Pte Ltd.,
Date of publication, distribution, etc c2012.
PHYSICAL DESCRIPTION
Extent 679 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
ADDED ENTRY--PERSONAL NAME
Personal name Chew, Patricia.
ADDED ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher H.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2012-12-26 AMAUK 4 1 658.8 WI ES T0046574 2019-05-07 2019-04-22 66.49 2017-01-26 REGULAR

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