000 -LEADER |
fixed length control field |
00842cam a22002894a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
051015s2006 njua b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2005056170 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
047175529X (pbk. : alk. paper) |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780471755296 |
SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocm62118475 |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
YDX |
-- |
BAKER |
-- |
VP@ |
-- |
DLC |
AUTHENTICATION CODE |
Authentication code |
pcc |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
.C6348 2006 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/02 |
Edition number |
22 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126093303.0 |
CONTROL NUMBER |
control field |
19705 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Cohen, William A., |
Dates associated with a name |
1937- |
TITLE STATEMENT |
Title |
The marketing plan / |
Statement of responsibility, etc |
William A. Cohen. |
EDITION STATEMENT |
Edition statement |
5th ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Hoboken, NJ : |
Name of publisher, distributor, etc |
J. Wiley & Sons, |
Date of publication, distribution, etc |
c2006. |
PHYSICAL DESCRIPTION |
Extent |
xviii, 350 p. : |
Other physical details |
ill ; |
Dimensions |
28 cm. |
BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references (p. 345-346) and index. |
STUDY PROGRAM INFORMATION NOTE |
Program name |
MARK344 MARK935 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Marketing |
General subdivision |
Management. |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |