| 000 -LEADER |
|---|
| fixed length control field |
02103cam a22003618i 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
121024s2013 mau 000 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2012039089 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780240824116 (pbk.) |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P96.M36 |
| Item number |
D69 2013 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.13/4 |
| Edition number |
23 |
| OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
PER004000 |
| Source of number |
bisacsh |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
17507314 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100407.0 |
| CONTROL NUMBER |
|---|
| control field |
56926 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dowd, Tom, |
| Dates associated with a name |
1964- |
| TITLE STATEMENT |
|---|
| Title |
Storytelling across the worlds : |
| Remainder of title |
transmedia for creatives and producers / |
| Statement of responsibility, etc |
Tom Dowd, Michael Niederman, Michael Fry, and Joseph Steiff. |
| PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
1111 |
| PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE STATEMENTS |
|---|
| Place of production, publication, distribution, manufacture |
Burnington, MA : |
| Name of producer, publisher, distributor, manufacturer |
Focal Press, |
| Date of production, publication, distribution, manufacture |
c2013. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 327 p. : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| CONTENT TYPE |
|---|
| Content Type Term |
text |
| Source |
rdacontent |
| MEDIA TYPE |
|---|
| Media Type Term |
unmediated |
| Source |
rdamedia |
| CARRIER TYPE |
|---|
| Carrier Type Term |
volume |
| Source |
rdacarrier |
| SUMMARY, ETC. |
|---|
| Summary, etc |
"Don't restrict your creative property to one media channel. Make the essential leap to transmedia! From film to television to games and beyond, Transmedia: One Story - Many Media gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today's audience for its favorite creative property. This, the first primer in the field for both producers and writers, teaches you how to: - Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives - Create writing and production bibles for transmedia property - Monetize your stories across separate media channels - Manage transmedia brands, marketing, and rights - Work effectively with writers and producers in different areas of production - Engage audiences with transmedia storytelling Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure to be enduring topic in modern media"-- |
| -- |
Provided by publisher. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Convergence (Telecommunication) |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Niederman, Michael, |
| Dates associated with a name |
1958- |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Fry, Micheal, |
| Dates associated with a name |
1966- |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Steiff, Joseph, |
| Dates associated with a name |
1957- |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |