| 000 -LEADER |
|---|
| fixed length control field |
01116cam a2200301 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130207s2013 nyu 000 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2013003930 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780062125699 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 |
| Item number |
.C46 2013 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.5/75 |
| Edition number |
23 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(IMchF)fol14632878 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126100507.0 |
| CONTROL NUMBER |
|---|
| control field |
57791 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chipchase, Jan. |
| TITLE STATEMENT |
|---|
| Title |
Hidden in plain sight : |
| Remainder of title |
how to create extraordinary products for tomorrow's customers / |
| Statement of responsibility, etc |
Jan Chipchase and Simon Steinhardt. |
| EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York, NY : |
| Name of publisher, distributor, etc |
HarperBusiness, |
| Date of publication, distribution, etc |
2013. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
237 p. ; |
| Dimensions |
24 cm. |
| FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Crossing state (of mind) lines -- The social lives of everyday objects -- Riding the waves of the past, present, and future -- You are what you carry -- Calibrating your cultural compass -- A matter of trust -- Finding the essence -- The great tradeoff -- Conclusion. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing research. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
New products. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior. |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Steinhardt, Simon. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |