000 -LEADER |
fixed length control field |
01223cam a2200325 a 4500 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140522s2014 nyu b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2014012238 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781433123474 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781433123467 (pbk. : alk. paper) |
INTERNATIONAL STANDARD BOOK NUMBER |
Cancelled/invalid ISBN |
9781453913680 (e-book) |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
DLC |
AUTHENTICATION CODE |
Authentication code |
pcc |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD59 |
Item number |
.P789 2014 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.2 |
Edition number |
23 |
SYSTEM CONTROL NUMBER |
System control number |
(IMchF)fol15247243 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126100736.0 |
CONTROL NUMBER |
control field |
60360 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
TITLE STATEMENT |
Title |
Public relations case studies from around the world |
Statement of responsibility, etc |
editors Judy VanSlyke Turk, Jean Valin, John Paluszek |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Peter Lang, |
Date of publication, distribution, etc |
c2014. |
PHYSICAL DESCRIPTION |
Extent |
xx, 351 p. : |
Other physical details |
ill. ; |
Dimensions |
23 cm. |
BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
SUMMARY, ETC. |
Summary, etc |
Includes case studies that represent an impressive scope of public relations practice - from public diplomacy to corporate social responsibility to community relations to tourism to fundraising. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Public relations |
Form subdivision |
Case studies |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Organizational behavior |
Form subdivision |
Case studies |
ADDED ENTRY--PERSONAL NAME |
Personal name |
VanSlyke Turk, Judy, |
Relator term |
Edited by |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Valin, Jean, |
Dates associated with a name |
1955-, |
Relator term |
Edited by |
ADDED ENTRY--PERSONAL NAME |
Personal name |
Paluszek, John, |
Relator term |
Edited by |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |