Winning at innovation : (Record no. 26786)

MARC details
000 -LEADER
fixed length control field 01411nam a2200205 a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150525n 000 0 eng d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781137479174
DATE AND TIME OF LATEST TRANSACTION
control field 20170126100808.0
CONTROL NUMBER
control field 60788
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Trías de Bes, Fernando
TITLE STATEMENT
Title Winning at innovation :
Remainder of title the A-to-F model
Statement of responsibility, etc. Fernando Trías de Bes, Philip Kotler
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hampshire :
Name of publisher, distributor, etc. Palgrave Macmillan,
Date of publication, distribution, etc. c2015.
PHYSICAL DESCRIPTION
Extent xx, 272 p. :
Other physical details ill. ;
Dimensions 24 cm.
SUMMARY, ETC.
Summary, etc. Innovation is a responsibility normally assigned to R&D departments but this is not enough. Companies need a systematic framework so innovation can occur at different levels of the organization. Trias de Bes and Kotler present a unique, flexible A-F model for innovation for all companies that want to succeed in the global field
FORMATTED CONTENTS NOTE
Formatted contents note 1. Introduction 2. Entrepreneurial Barriers To Innovation PART I 3. Overall Picture Of The A-To-F Model 4. Activators 5. Browsers 6. Creators 7. Developers 8. Executors 9. Facilitators 10. The Advantages Of Designing Innovation Processes With The A-To-F Model 11. Annex I - Examples Of Processes Design Using The A-To-F Model 12. Annex II - Detail Of Collaboration Tasks And Examples PART II 13. Planning Innovation 14. Metrics 15. How To Foster a Creative Culture 16. Incentive And Rewards
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Technological innovations
General subdivision Management
Source of heading or term sears
ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Total checkouts Total renewals Full call number Barcode Date last checked out Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
03/01/2018 1 6 658.514 TR WI T0051631 19/11/2017 85.00 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 16/06/2015 Friendship bookshop 85.00