000 -LEADER |
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FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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130415s2013 caua 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2013013765 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781599185101 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1599185105 (pbk. : alk. paper) |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Transcribing agency |
DLC |
Modifying agency |
DLC |
AUTHENTICATION CODE |
Authentication code |
pcc |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.1265 |
Item number |
.R518 2013 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8/72 |
Edition number |
23 |
SYSTEM CONTROL NUMBER |
System control number |
(IMchF)fol14735742 |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20170126101011.0 |
CONTROL NUMBER |
control field |
62986 |
CONTROL NUMBER IDENTIFIER |
control field |
UOWD |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Rich, Jason R. |
TITLE STATEMENT |
Title |
Ultimate guide to YouTube for business : |
Remainder of title |
produce low-cost, high-impact videos, put your brand product or service in front of millions of viewers, master the secrets of successful "YouTubers" |
Statement of responsibility, etc |
by Jason R. Rich |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Irvine, Calif. : |
Name of publisher, distributor, etc |
Entrepreneur Press, |
Date of publication, distribution, etc |
c2013. |
PHYSICAL DESCRIPTION |
Extent |
xiv, 258 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
GENERAL NOTE |
General note |
Includes index. |
SUMMARY, ETC. |
Summary, etc |
From video production to promotion, author Jason R. Rich details how to use the power of YouTube to promote business brands, products, or services, ultimately attracting new customers. Unfamiliar entrepreneurs receive a full tutorial on pre-production and production essentials, from developing video ideas that attract attention to overcoming lighting and sound challenges. Amateur producers receive a full list of equipment needed, and they gain tips from well-known YouTube users on how to produce quality spots without breaking the bank. After covering the basics, Rich -- joined by YouTube-savvy entrepreneurs -- reveals how small business owners can drive viewers to contact their business. Rich also shows entrepreneurs how they can make money, while promoting themselves. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Internet marketing |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Webcasting |
SUBJECT ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
YouTube (Firm) |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Youtube (Firm) |
Source of heading or term |
sears |
ADDED ENTRY--UNIFORM TITLE |
Uniform title |
YouTube for business |
ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
REGULAR |