INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781473722446 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Call number |
338.5024658 MA BU |
MAIN ENTRY--PERSONAL NAME |
Authors |
Mankiw, N. Gregory |
TITLE STATEMENT |
Title |
Business economics |
Statement of responsibility, etc |
N. Gregory Mankiw, Mark P. Taylor, Andrew Ashwin |
EDITION STATEMENT |
Edition |
2nd ed. |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Andover, Hampshire, United Kingdom : |
Publisher |
Cengage Learning, |
Date |
2016. |
PHYSICAL DESCRIPTION |
Extent |
xvi, 576 pages : |
Other Details |
illustrations (chiefly color) ; |
Size |
26 cm. |
CONTENTS |
Contents |
Part 1: The Economic and Business Environment - Setting The Scene 1. What Is Business Economics? 2. Economics and Business Decision Making 3. The Business Environment Part 2: Microeconomics - The Market System 4. Supply and Demand: How Markets Work 5. Elasticity and its Applications Part 3: Microeconomics - The Limitations of Markets 6. Market Failure 7. The Consumer and Consumer Behaviour Part 4: Microeconomics - The Economics of Firms in Markets 8. Business Goals and Behaviour 9. Firm Behaviour and the Organization of Industry 10. The Firm's Production Decisions 11. Market Structures 12. Other Types of Imperfect Competition 13. Corporate Strategy and Pricing Policy Part 5: Microeconomics - Factor Markets 14. Labour Markets 15. Financial Markets Part 6: Introduction to Macroeconomics 16. The Macroeconomic Environment 17. Aggregate Demand and Aggregate Supply 18. Macroeconomics - Employment and Unemployment 19. Macroeconomics - Inflation and Price Stability 20. Macroeconomics - Fiscal, Monetary and Supply-Side Policy Part 7 21. Global Business and Economics |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Managerial economics |
ADDED ENTRY |
Name |
Taylor, Mark P. |
ADDED ENTRY |
Name |
Ashwin, Andrew |
ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://uowd.box.com/s/m2ugb9wghf01f4cwcyqrumecv5lnoxsj |
Public note |
Location Map |
MAIN ENTRY--PERSONAL NAME |
-- |
660 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
-- |
2269 |
ADDED ENTRY |
-- |
50930 |
ADDED ENTRY |
-- |
50931 |