Strategic market management / (Record no. 2969)

MARC details
000 -LEADER
fixed length control field 00731cam a22002534a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080717s2008 njua b 001 0 eng
LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008274680
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470056233 (pbk. : alk. paper)
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470056231 (pbk. : alk. paper)
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .A23 2008
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093408.0
CONTROL NUMBER
control field 20478
CONTROL NUMBER IDENTIFIER
control field UOWD
MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
TITLE STATEMENT
Title Strategic market management /
Statement of responsibility, etc. David A. Aaker.
EDITION STATEMENT
Edition statement 8th ed.
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2008.
PHYSICAL DESCRIPTION
Extent xii, 322 p. :
Other physical details ill ;
Dimensions 23 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
STUDY PROGRAM INFORMATION NOTE
Program name MARK344 MARK935
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Date last seen Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price
26/01/2017 658.8 AA ST T0032210 71.80 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 23/01/2008 AMAUS 71.80
26/01/2017 658.8 AA ST T0032295 40.95 26/01/2017 REGULAR   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai Main Collection 29/01/2008 Alibris 40.95