Marketing in tourism, hospitality, events and food : (Record no. 30329)
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| ISBN | |
|---|---|
| International Standard Book Number | 9781910158319 |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Call number | . |
| MAIN ENTRY--PERSONAL AUTHOR | |
| Authors | Hirst, Craig |
| TITLE STATEMENT | |
| Title | Marketing in tourism, hospitality, events and food : |
| Subtitle | a critical approach |
| Statement of responsibility, etc. | Craig Hirst, Richard Tresidder |
| EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Oxford : |
| Publisher | Goodfellow Publ., |
| Date | c2016. |
| PHYSICAL DESCRIPTION | |
| Extent | vii, 232 p. : |
| Other Details | ill. ; |
| Size | 25 cm. |
| GENERAL NOTE | |
| General note | Marketing in food, hospitality, tourism and events : a critical approach (cover). |
| SUMMARY | |
| Summary | Targeted at second year undergraduate students through to master's level post-graduate, 'Marketing Tourism, Events and Food 2nd edition' takes the reader through a logical examination of key marketing debates, theories and approaches and encourages them to explore their own thoughts, ideas and opinions. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Place marketing |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Special events |
| General | Marketing |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Heading | Food |
| General | Marketing |
| ADDED ENTRY | |
| Personal name | Tresidder, Richard |
| ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://uowd.box.com/s/2lwpx5qklixgbsicccrdjgnje9sdlv73">https://uowd.box.com/s/2lwpx5qklixgbsicccrdjgnje9sdlv73</a> |
| Public note | Location Map |
| MAIN ENTRY--PERSONAL AUTHOR | |
| -- | 61165 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 28641 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 57215 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| -- | 19667 |
| ADDED ENTRY | |
| -- | 61166 |
| Date last seen | Total checkouts | Full call number | Barcode | Date last borrowed | Cost, replacement price | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 02/01/2018 | 2 | 647.0688 HI MA | T0011595 | 20/12/2017 | 165.12 | 26/01/2017 | REGULAR | Dewey Decimal Classification | University of Wollongong in Dubai | University of Wollongong in Dubai | Main Collection | 18/12/2016 | Kinokuniya |