INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9783981373424 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Call number |
658.4012 LU BU |
MAIN ENTRY--PERSONAL NAME |
Authors |
Lurin, Pierre A. |
TITLE STATEMENT |
Title |
Business planning for managers and entrepreneurs : |
Subtitle |
how to write better business plans that set you apart |
Statement of responsibility, etc |
Pierre Alexandre Lurin |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication |
Berlin : |
Publisher |
Investaura Publications, |
Date |
c2014. |
PHYSICAL DESCRIPTION |
Extent |
324 p. : |
Other Details |
ill. ; |
Size |
22 cm. |
GENERAL NOTE |
General note |
with 100 illustrations and case studies from ICT industry -- cover |
SUMMARY |
Summary |
This guide is the ultimate reference for business planning practitioners. Following an introduction, it contains 13 chapters: Getting Started - Structuring a business plan - a Case study of a UMTS service provider - What can we learn from the dot.com crash? Financial Statements and Valuation - Understanding financial statements - Valuing businesses - Checklist of common pitfalls Forecasting Revenues and Costs - Forecasting is an art - Forecasting on the supply side - Forecasting demand Advanced Techniques - Knowing your competitors - Value chain and business model - Scenario planning - Valuing business opportunities as 'Real Options' 'Business Planning for Managers and Entrepreneurs' is illustrated with 100 pictures, including examples and case studies from the ICT industry. |
STUDY PROGRAM |
Program name |
MGNT943, ENTR903 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Business Planning |
General |
Managers |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical Heading |
Business Planning |
General |
Entrepreneurs |
ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
https://elibrary.gemzplatform.com/business-planning-for-managers-and-entrepreneurs/?autologin_code=ZjAAct0WkseNSxQp3RiZuCsY9MIdobY9 |
Public note |
Ebook |
MAIN ENTRY--PERSONAL NAME |
-- |
4723 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
-- |
31165 |
SUBJECT ADDED ENTRY--TOPICAL TERM |
-- |
31166 |