| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781118269749 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Call number |
658.872 SA SO |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Safko, Lon |
| TITLE STATEMENT |
|---|
| Title |
The social media bible : |
| Subtitle |
tactics, tools & strategies for business success |
| Statement of responsibility, etc |
Lon Safko |
| EDITION STATEMENT |
|---|
| Edition |
3rd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Hoboken, N.J. : |
| Publisher |
John Wiley & Sons, |
| Date |
c2012. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xviii, 622 p. : |
| Other Details |
ill. ; |
| Size |
24 cm. |
| GENERAL NOTE |
|---|
| General note |
Includes index. |
| CONTENTS |
|---|
| Contents |
pt. 1. Tactics and tools -- pt. 2. Strategy : the five steps to social media success. |
| SUMMARY |
|---|
| Summary |
The go-to guide to social media skills, now in an updated and revised Third Edition. The Social Media Bible is a comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Internet marketing |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Social media |
| General |
Economic aspects |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Online social networks |
| General |
Economic aspects |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Electronic commerce |
| MAIN ENTRY--PERSONAL NAME |
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| -- |
13915 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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1603 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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12004 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
16774 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
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| -- |
1605 |