UOWD Library

Kellogg on marketing / (Record no. 3693)

000 -LEADER
fixed length control field 00833cam a22002534a 4500
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 001006s2010 nyua b 001 0 eng
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470580141
CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
AUTHENTICATION CODE
Authentication code pcc
LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K4443 2001
DATE AND TIME OF LATEST TRANSACTION
control field 20170126093509.0
CONTROL NUMBER
control field 21217
CONTROL NUMBER IDENTIFIER
control field UOWD
TITLE STATEMENT
Title Kellogg on marketing /
Statement of responsibility, etc The Marketing faculty of The Kellogg school of management, Edited by Alice M. Tybout, Bobby J. Calder.
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc 2010.
EDITION STATEMENT
Edition statement 2nd ed.
PHYSICAL DESCRIPTION
Extent xix, 426 p. :
Other physical details ill. ;
Dimensions 23 cm.
BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element J.L. Kellogg Graduate School of Management.
Subordinate unit Center for Marketing Sciences.
ADDED ENTRY--PERSONAL NAME
Personal name Tybout, Alice M.,
Relator term Editor.
ADDED ENTRY--PERSONAL NAME
Personal name Calder, Bobby J.,
Relator term Editor.
ADDED ENTRY ELEMENTS (KOHA)
Koha item type REGULAR
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
        University of Wollongong in Dubai University of Wollongong in Dubai MAIN 2012-06-24 AMAUK 658.8 KE LL T0035520 2017-01-26 13.99 2017-01-26 REGULAR

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