| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781473760356 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Call number |
658.0072 QU BU |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Authors |
Quinlan, Christina |
| TITLE STATEMENT |
|---|
| Title |
Business research methods |
| Statement of responsibility, etc |
Christina Quinlan, Barry J. Babin, Jon Carr, Mitch Griffin, William G. Zikmund |
| EDITION STATEMENT |
|---|
| Edition |
2nd ed. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Andover, Hampshire, UK : |
| Publisher |
South-Western Cengage Learning, |
| Date |
c2019. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvii, 489 p. : |
| Other Details |
col. ill ; |
| Size |
24 cm. |
| SUMMARY |
|---|
| Summary |
Christina Quinlan joins William Zikmund, Barry Babin, Jon Carr and Mitch Griffin in this new first edition of Business Methods, which combines the qualitative and holistic approaches found in Christina Quinlan's texts with the quantitative and advanced methods of William Zikmund's.This is a comprehensive and interesting text that is essential reading for any business student taking a research methods module. Each stage of the research process is considered, including ethics and philosophical frameworks. |
| STUDY PROGRAM |
|---|
| Program name |
OPS922, MGNT925, MGNT922 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Management |
| Geographic |
Research |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Business |
| Geographic |
Research |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Heading |
Business |
| Geographic |
Research |
| -- |
Methodology |
| ADDED ENTRY |
|---|
| Name |
Babin, Barry |
| ADDED ENTRY |
|---|
| Name |
Carr, John |
| ADDED ENTRY |
|---|
| Name |
Griffin, Mitch |
| ADDED ENTRY |
|---|
| Name |
Zikmund, William G. |
| ELECTRONIC LOCATION AND ACCESS |
|---|
| Uniform Resource Identifier |
https://uow.primo.exlibrisgroup.com/permalink/61UOW_INST/1a3f0tj/alma991003561132706666 |
| Public note |
Ebook |
| MAIN ENTRY--PERSONAL NAME |
|---|
| -- |
479 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
3016 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
3015 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| -- |
4022 |
| ADDED ENTRY |
|---|
| -- |
483 |
| ADDED ENTRY |
|---|
| -- |
484 |
| ADDED ENTRY |
|---|
| -- |
485 |
| ADDED ENTRY |
|---|
| -- |
486 |