Strategic social marketing : (Record no. 38475)

MARC details
ISBN
International Standard Book Number 9781526471642
ISBN
International Standard Book Number 1526471647
ISBN
International Standard Book Number 9781526446046
DEWEY DECIMAL CLASSIFICATION NUMBER
Call number 658.8 ST FR
MAIN ENTRY--PERSONAL AUTHOR
Authors French, Jeff
TITLE STATEMENT
Title Strategic social marketing :
Subtitle for behaviour & social change
Statement of responsibility, etc. Jeff French & Ross Gordon
EDITION STATEMENT
Edition statement 2nd.
PHYSICAL DESCRIPTION
Extent 1 online resource (xxiii, 551 pages) :
GENERAL NOTE
General note Academic
BIBLIOGRAPHY, ETC. NOTE
Note Includes bibliographical references and index.
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Social marketing
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Marketing
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Heading Strategic planning
ADDED ENTRY
Personal name Gordon, Ross
ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://elibrary.gemzplatform.com/wixf">https://elibrary.gemzplatform.com/wixf</a>
Public note Ebook
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Permanent location Current location Shelving location Date acquired
30/07/2025   658.8 ST FR T0066690 30/07/2025 eBook   Dewey Decimal Classification       University of Wollongong in Dubai University of Wollongong in Dubai eBook 30/07/2025