| 000 -LEADER |
|---|
| fixed length control field |
01429pam a22003254a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
060308s2006 ilua b 001 0ceng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2006008093 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1419521500 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781419521508 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocm64595924 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)64595924 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
YDXCP |
| -- |
BAKER |
| -- |
OCLCQ |
| -- |
BTCTA |
| -- |
VP@ |
| -- |
QBX |
| -- |
DLC |
| AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.13 |
| Item number |
.W356 2006 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8/02 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093615.0 |
| CONTROL NUMBER |
|---|
| control field |
22063 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Webb, Michael J. |
| TITLE STATEMENT |
|---|
| Title |
Sales and marketing the six sigma way / |
| Statement of responsibility, etc |
Michael J. Webb ; with Tom Gorman. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Chicago, IL : |
| Name of publisher, distributor, etc |
Kaplan Pub., |
| Date of publication, distribution, etc |
c2006. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 298 p. : |
| Other physical details |
ill ; |
| Dimensions |
24 cm. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 283-285) and index. |
| FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
The crisis in marketing and selling--and what to do about it -- What is six sigma, and why should you care? -- The new sales and marketing management strategy -- An end-to-end six sigma sales project that increased revenue by 94 percent -- Tools for aligning marketing and sales functions -- Designing a sales process that works -- Making marketing and sales decisions that get results -- Moving to high-performance marketing and sales management. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Management. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Marketing |
| General subdivision |
Quality control. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Six sigma (Quality control standard) |
| ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gorman, Tom. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |