| 000 -LEADER |
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| fixed length control field |
01277pam a2200337 a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
090420s2010 nyua b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2009016402 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071628648 (trade) |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071628649 (trade) |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn318409125 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
| -- |
C#P |
| -- |
DLC |
| -- |
ICrlF |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1265 |
| Item number |
.A4126 2010 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8/72 |
| Edition number |
22 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170126093651.0 |
| CONTROL NUMBER |
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| control field |
22513 |
| CONTROL NUMBER IDENTIFIER |
|---|
| control field |
UOWD |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Albee, Ardath. |
| TITLE STATEMENT |
|---|
| Title |
eMarketing strategies for the complex sale / |
| Statement of responsibility, etc |
Ardath Albee. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
McGraw-Hill, |
| Date of publication, distribution, etc |
c2010. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 249 p. : |
| Other physical details |
ill ; |
| Dimensions |
24 cm. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. 237-239) and index. |
| SUMMARY, ETC. |
|---|
| Summary, etc |
Marketing strategist Ardath Albee explains digital marketing and customer acquisition, and provides tips to use the Internet and Web 2.0 technologies to create relationships with customers and broaden communications. |
| TARGET AUDIENCE NOTE |
|---|
| Target audience note |
Adult |
| Source |
Follett Library Resources. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Internet marketing. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Customer relations. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Selling |
| General subdivision |
Computer network resources. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Internet marketing. |
| Source of heading or term |
sears. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Customer relations. |
| Source of heading or term |
sears. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Selling |
| General subdivision |
Internet resources. |
| Source of heading or term |
sears. |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
REGULAR |